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DM 150

DIGITAL MARKETING

This course teaches students how to work with the advanced and emerging features of Adobe Photoshop. Building upon what was learned in the prerequisites PS 140 and PH 240, Advanced Image Processing will delve deeper into the technical aspects of image developing and manipulation and will address new Photoshop features as they become available.

 

DM 150 DIGITAL MARKETING

PREREQUISITE BU 270

This course will cover the basic elements of marketing, such as brand, demographics and goals. These elements will then be taught on how to adapt to today’s everchanging digital marketing landscape, including social media marketing, website, analytics, content creation, email campaigns, budgeting, and cost. In this course, there will be an introduction to SEO and the different forms of paid digital media.

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