GD460

ADVERTISING ART DIRECTION

After completing this course, the student will have a firm grasp of the fundamentals of art direction. Students will have basic knowledge of the varieties and usage of fonts, page layout and the responsibilities an art director faces within an advertising agency and design studio. Each student will focus on typographic design and layout techniques in order to communicate advertising concepts clearly and powerfully.

Associated Programs

This course is currently not associated with any programs.

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